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Rather than viewing brochures, newsletters, website, social media, and other marketing materials as disparate channels for different prospects, approach them as a complete package.

Take Inman's millennial quiz to see how well you understand the largest homebuying cohort in the U.S.

Millennial real estate preferences are shaped by a desire for convenience and amenities, coupled with the lingering effects of the Great Recession. This is the first installment in Inman's 5-part series on the ways people from different generations approach the homebuying experience.

Company claims its AI-powered platform can answer over 90 percent of questions posed by mortgage borrowers without human intervention.

Compass announced on Thursday it was adding Indianapolis-based Gallery of Homes and its team, which closed 2021 with 182 homes sold and more than $43 million in sales volume.

If you’ve got that social media writer’s block, Jimmy Burgess has gathered 22 social media ideas to post in 2022. Use these to connect better with your ideal clients.

In this edition of The Real Word, Bryon Lazine and Nicole White discuss Ryan Serhant's crypto predictions, the "foreclosure tsunami" and BombBomb's newest campaign.

The modern home, which looks like it could easily fit into the setting of a sci-fi film, was originally listed for $49.5 million in November and was built in 2007 by the late Duane Hagadone, a publishing and hospitality executive.

Some luxury developments are offering private club memberships to their residents in the pursuit of exclusivity.

We knew you were wondering, so we put together this personality quiz to let you know your reality TV doppelgänger.